Restoration Hardware is a luxury home furnishing store that offers high-end furniture, lighting, and decor pieces. The company has recently expanded its business into the hospitality industry, opening restaurants in several of its stores across the country. Despite its success, Restoration Hardware's expansion plans have not been without controversy, particularly in Aspen, Colorado.
The company has ambitious plans for Aspen, a ski town known for its luxurious homes and high-end clientele. Restoration Hardware's flagship store in Aspen is a massive 4-story, 60,000 square feet building that includes a rooftop restaurant and bar. The company's expansion plans have caused concern among some residents and local businesses who worry that the store's presence will drive up prices and change the character of the town.
"Restoration Hardware is a threat. If things go its way, Aspen will not only never be the same, it will look and feel radically different," says a local resident. "The town's charm and character will be lost, and it will become just another generic tourist destination."
Restoration Hardware's impact on Aspen's home restoration industry is a particular concern for some residents. The company's high-end furniture and decor pieces are popular among homeowners looking to upgrade their homes, but the store's presence could drive up prices and make it more difficult for local businesses to compete.
RH, formerly known as Restoration Hardware, refuses to guarantee to its shareholders (including PETA) and customers that the down feathers used in its bedding and clothing products are not from live-plucked or force-fed birds. This has led to criticism from animal rights activists and concerned customers.
Despite these concerns, Restoration Hardware remains a popular destination for homeowners looking to upgrade their homes. The company's Cloud and Albany Park Kova collections are particularly popular, combining deep lounge seating with modern design. Both collections offer a stylish and comfortable option for homeowners looking to create a cozy living space.
Subscribers to Restoration Hardware's online magazine are entitled to 10 gift sharing articles each month. These can be shared with friends and family who are not subscribers. This feature allows customers to share their favorite design ideas and inspiration with others, making it easier to create a cohesive and stylish home.
For those who are looking for high-end outdoor furniture but don't want to spend thousands of dollars, Target offers a more affordable option. The store's outdoor furniture collections offer a stylish and comfortable option for homeowners looking to create an outdoor living space.
Restoration Hardware's expansion into the hospitality industry has also been met with mixed reviews. The company's flagship store in Aspen includes a rooftop restaurant and bar, but some customers feel that the food is not the point. The furnishings store has moved into the hospitality business, but the food may not be the main attraction for customers.
Luxury homeware line Restoration Hardware's efforts to build an 'ecosystem' in the ritzy ski town of Aspen isn't going as planned. The company's ambitious plans for the town have been met with resistance from some residents and local businesses who worry about the impact on the town's character and home restoration industry.
In conclusion, Restoration Hardware's expansion plans have had a significant impact on Aspen's home restoration industry. The company's high-end furniture and decor pieces are popular among homeowners, but the store's presence could drive up prices and make it more difficult for local businesses to compete. While Restoration Hardware remains a popular destination for homeowners looking to upgrade their homes, the company's impact on Aspen's character and charm remains a concern for some residents.
